Rotorua, New Zealand
Great Sights were wanting to capitalise on the increasing number of Japanese, Mandarin and Spanish visitors who were choosing to travel independently round many of New Zealand’s main tourism cities.
As a way to capture these independent travellers, Great Sights wanted to create a multilingual commentary experience for a shuttle type service that visited all of the major attractions around Rotorua.
Greats Sights approached Kruse Global to provide a turnkey solution of commentary content and technology.
Kruse Global provided an “open ended” wireless GPS multilingual commentary solution that gave Great Sights the flexibility to add additional languages as required.
With informative commentary that highlighted all of the major attractions on this circular route service, Japanese, Mandarin and Spanish visitors could confidently explore Rotorua and its main tourism attractions with complete independence as opposed to being part of an organised tour.